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??? > Research & Knowledge > Accelerating the Growth of Businesses Owned by Women of Color > FAQ

FAQ


What is this research about?
What is a research forum?
Who is leading the research?
Center for Women's Business Research
Gwen Martin, Managing Director & Director of Research
Babson College
Donna Stoddard

What is this research about?
Accelerating the Growth of Businesses Owned by Women of Color is a national, multi-year research effort that engages women-of-color entrepreneurs in a dialogue about the factors that are preventing them from growing their businesses, and the actions that are necessary to meet and overcome those barriers.
The project is focused on Asian, Latina, African-American & other multi-ethnic women who:
  • Own 50 percent or more of a business
  • Have been in business three or more years
  • Have annual revenues between $250,000 and $5 million
  • Want to grow their business beyond their current level

All research participants will provide information about themselves, their businesses, and their communities, and will be actively engaged in the research process. All information is kept confidential.


What is a research forum?
Research forums are events where women-of-color entrepreneurs gather to discuss their business experiences with one another and with business experts and researchers. The event is interactive and instructional, where women business owners of color provide insight and gain valuable and practical knowledge through their work during the day. In these one-day forums:
  • Researchers will share a case study that was developed specifically for this project. Featuring a prominent and highly successful woman business owner of color, the case study provides an in-depth look at events, data, and information that shaped experiences and results.
  • Participants will work independently and in small and large groups to discuss questions (which are provided prior to the event for thought generation) focused on uncovering the challenges that women-of-color entrepreneurs face in business growth based on their own first-hand knowledge.
  • Efforts are made to match participants up with other women at similar levels of revenues and stages of business.
  • Participants will have the opportunity to network with corporate executive sponsors, experts and others in a concluding reception.
  • Women-of-color entrepreneurs will develop action steps to overcome their most significant challenges to business growth.
  • This is equivalent to a $3,000 educational opportunity.
    The generosity of the research sponsors allows us to provide this opportunity to you at no cost!



Who is leading the research?
Accelerating the Growth of Businesses Owned by Women of Color is a research collaboration between the Center for Women's Business Research and Babson College's Center for Women in Leadership


Center for Women's Business Research
The Center for Women's Business Research turns research into knowledge-the most up-to-date and comprehensive knowledge about one of the most dynamic and fastest growing sectors of the U.S. economy: the 10.4 million businesses owned by women.

Our research enables America's top corporations, government policymakers, associations, and advocacy organizations to make informed, progressive decisions about programs and policies designed to reach and benefit women entrepreneurs.

The Center's mission is to provide data-driven knowledge to advance the economic, social & political impact of women business owners and their enterprises worldwide. We do this by setting the national agenda; creating insight on the status and achievements of women business owners; altering perceptions about the economic viability and progress of women-owned enterprises; and driving awareness of the economic and social impact of this vital business sector.


Gwen Martin, Managing Director & Director of Research
Gwen Martin is Managing Director & Director of Research for the Center for Women's Business Research. She has nearly twenty years experience in research related to education, entrepreneurship, small business, and economic development.

Prior to joining the Center, Martin was with the University of Missouri, where she most recently was Director of Community Enterprise & Entrepreneurial Development and previously the Director of Business Research & Information Development Group. Before moving to the university, Martin was Manager of Research & Evaluation for the Ewing Marion Kauffman Foundation, where her research focused on starting and growing businesses, women and minority-owned businesses, specific growth issues, adult education, and youth development. Her early career includes owning a small business and learning first-hand the challenges and opportunities of a woman-owned business.

Martin's research findings have been instrumental in program, product, and service creation and enhancement for small business owners and entrepreneurs. Her work has been funded by the Department of Health and Human Services, Economic Development Administration, Ewing Marion Kauffman Foundation, Hispanic Chamber of Commerce, InvestMidwest Venture Capital Forum, Kellogg Foundation, Missouri State Department of Agriculture, National Science Foundation, National Women's Business Council, Partnership for Children, Women's Bureau and others. Her research includes over 100 studies and she is a frequent presenter at local, regional, and national conferences.

In 2003, Martin received the SBA Regional Research Advocate of the Year award. She holds a Ph.D. in sociology from the University of Kansas, with special emphasis in gender and social inequality, a master's in sociology from the University of Missouri-Kansas City, and a bachelor's in human relations and organizational behavior from the University of San Francisco.


Babson College
Babson College in Wellesley, Mass., is recognized internationally as a leader in entrepreneurial management education. Babson grants BS degrees through its innovative undergraduate program, and grants MBA and custom MS and MBA degrees through the F.W. Olin Graduate School of Business at Babson College. Babson Executive Education offers executive development programs to experienced managers worldwide.

The Center for Women's Leadership (CWL) is dedicated to the advancement of women in business. Through the Center's education and outreach activities as well as through its research, CWL enables the professional accomplishment of women and the success of organizations seeking to leverage their talent and market power. Our extensive research and faculty team make Babson the leading authority on global women's entrepreneurship and a premiere source for the insights and educational opportunities that women need to achieve their leadership goals.


Donna Stoddard
Donna Stoddard is Associate Professor of Information Technology Management (ITM) and Chair of the ITM Division at Babson College. Dr. Stoddard teaches undergraduate, graduate, and executive education courses related to management information systems and business strategy. Before joining the Babson faculty, Dr. Stoddard was on the faculty at Harvard Business School where she taught in the MBA and executive education programs. She is a graduate of Creighton University, University of North Carolina at Chapel Hill, and Harvard Business School where she received her BS, MBA and DBA, respectively.

Dr. Stoddard is currently exploring how small and large companies leverage enterprise systems to improve communication and collaboration. She recently completed a study which documented the "State of Minority Business Enterprises (MBE) in Massachusetts". In addition, she is conducting research related to digital government, electronic commerce, managing the IT infrastructure and IT business innovation. Dr. Stoddard has written a number of cases and articles on reengineering and the impact of information technology on the structure and strategy of the firm. Dr. Stoddard's articles have been published in such journals as Harvard Business Review, California Management Review, MIS Quarterly and Journal of MIS.

Before entering the doctoral program at the Harvard Business School, Dr. Stoddard spent several years in various marketing positions at IBM where she worked with large financial services and manufacturing companies, and she was on the audit staff at KPMG Peat Marwick Mitchell. Dr. Stoddard has served as a keynote speaker at management and senior executive conferences sponsored by KPMG Peat Marwick, Ernst & Young, The Travelers, MIT, Boston University, State Street Boston Corporation, Johnson and Johnson, and SIEMENS Rolm Communications.

Dr. Stoddard serves on the Board of Directors for the Boys and Girls Club of Boston. Additionally, she is a trustee and a member of the executive committee of the Meadowbrook School of Weston and a trustee and member of the executive committee for Noble and Greenough School.


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